Bacardi Korea Introduces Exclusive ‘Bombay Sapphire x Salt-House’ Meal Life Package for the Most Perfect Home Party Experience
Bacardi Korea, (led by CEO Ahn Jun Hong) is unveiling an exclusive limited edition year-end package in collaboration with Korea’s renowned charcuterie house, ‘Salt-House’. This initiative is in element of Bacardi’s Meal Life campaign for the premium London dry gin, “Bombay Sapphire,” a drink which secured the top spot in domestic gin sales volume according to the IWSR (2022). Salt-House, a truly influential charcuterie food chain in Korea since 2016, has become a trendy “Hot Place” staple amongst discerning consumers in their 2030’s, lining up queues and drawing a lot of attention to the culinary scene. The anticipated Bombay Meal Life package features a 750ml bottle of Bombay Sapphire, an exclusive balloon glass, Salt-House’s infamous charcuterie trio, salted caramel, smoked almonds, and a mini wooden cutting board including a cutlery set for the most ideal preparation of home party during holidays. This collaboration package, available in limited quantities, will be exclusively retailed at Salt-House Deli Seongsu Branch. Additionally, Bombay Sapphire’s signature gin and tonic will also be available on the Salt-House Deli Daily Menu during the promotion period. Bombay Sapphire brand manager of Bacardi Korea remarked, “With “Bombay Meal Life” limited package, it allows consumers to effortlessly curate an elegant house party of their own during that Year-end and New Year’s season. Hosting gatherings and inviting loved ones to discover the exquisite pairing of the Bombay Gin and Tonic and Salt-House’s flavorful charcuterie.” Bacardi, founded in Cuba in 1862, stands as the world’s largest privately held spirits company with a portfolio of over 200 brands, including the esteemed rum label Bacardi. The company maintains a global presence, with branches in more than 170 countries worldwide. 강동현 기자 kang_donghyun@koreadaily.comexperience exclusive bombay sapphire bombay meal charcuterie house